Faculty Stream: UG Self Finance
Designation : Assistant Professor
Experience: 6
E-mail: tamilarasichelliah@gmail.com
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Academic background:
- M.Com in Commerce from Madras University Year: 1999
- B.Com in Commerce from Madras University Year: 1996
- SET in Commerce – Bharathiyar University Year: 2012
Designation : Assistant Professor
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Experience: 21
E-mail: usha17101970@gmail.com
Academic background:
- M.B.A in Finance from Alagappa University Year :2010
- M.Com in Commerce from Annamalai University Year: 1996
- B.Com in Commerce from Madras University Year :1991
- SLET in Commerce – Bharathidasan University Year; 2000
- B.Ed in Commerce from Annamalai University Year: 1994
B.SC NUTRITION FOOD SERVICE MANAGEMENT & DIETETICS
Designation: ASSISTANT PROFESSOR
EMAIL: sarah.priscy@gmail.com
ACADEMIC BACKGROUND:
- M. Sc in Foods and Nutrition from Women’s Christian College, Chennai in the year- 2012
- B. Sc in Nutrition, Food Service Management and Dietetics from Quaid-E-Millath College for Women, Chennai in the year- 2010
- Net – CBSE – 2014
EXPERIENCE: 3Years 5 Months
RESEARCH INTERESTS/SPECIALIZATION: Foods and Nutrition
PUBLICATIONS:
- Poster Presentation on “Nutrient, Microbial and Sensory Assessment of Fish Soup Powder” in IICPT 3rd International Conference, Thanjavur.
- Journal Publication on “Nutrient analysis and sensory evaluation of fish soup powder prepared usingwhite bait (Stolephorous Spp.)” International Journal of Food Science and Nutrition, ISSN: 2455-4898, Impact Factor: RJIF 5.14, Volume 2; Issue 2; March 2017; Page No. 65-68
- Journal Publication on “Microbial and biochemical quality of fish soup powder prepared usingwhite bait (Stolephorous spp.) With bones” International Journal of Home Science 2017; 3(1): ISSN:2395-7476, IJHS 2017; 3(1): 316-318
LINKS TO PAPER PUBLICATION:
Designation : Assistant Professor & Head in Charge
Qualification : M.Com.,M.Phil.,Ph.D.,
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Specialization: Marketing, Accounting and Finance.
Experience : 13.5 years
Google Scholar ID : https://scholar.google.com/citations?pli=1&authuser=2&user=EY6gOGYAAAAJ
ADMINISTRATIVE PORTFOLIOS DURING MY CAREER :
- Fine Arts Member
- Member of Semester examination Correction Camp
- Overall Post Graduate Self- finance admission Co-ordinator
- Valuation Camp Officer
- EDP Co-ordinator
- Smriti Convenor
- Post Graduate Admission co-ordinator
- Placement co- coordinator
- VAISH COMCREATE- Association Convenor
ACADEMIC CONTRIBUTION :
Publications in Journal – International& National
Publications in Journal/ Books – International
- Viral Marketing and Social media : A relationship study, Pezzottaite Journals, Dec 6, 2013 ISSN : 2319-9032,Vol 2, pp 570-574.
- E-CRM in Banking Sector, International Journal of Research & Business Innovation, Spl Issue,Oct 2014, ISSN 2321-5615, Vol 5 , pp. 79-82.
- Viral marketing through Online and Offline media, Modern Trends and Development Strategies in Business, 2014, pp 272-276.
- Factors motivating to forward viral marketing messages- a study with reference to chennai city, International Journal of Business and Administration Research Review, Issue.21, Jan-March 2018, Vol.3, Pp: 119- 124.
- Benefits and challenges of Online Food ordering and delivery service – with special reference to working women in Chennai, International Journal of Recent Technology and Engineering, Dec – 2019, E ISSN : 2277-3878, VOLUME – 8 ISSUE 4S3.
- Citizens Becoming Netizens!!, Dogo Rangsang Research Journal, ISSN : 2347-7180 , Vol-10 Issue-07 No. 9 UGC Care Group I Journal.
- Paradigm Towards New Digital Education – Triangular Approach, Akshar Wangmay, Feburary 2021, Volume IV, PP 107 – 111,
Paper Presentation in Seminars, Conferences, Symposia – International
- Marketing Ethics in Fast Moving Consumer Goods Organisation, Recent Trends in Commerce and Business management, AVS College of Arts and Science, 26th July 2013.
- E- CRM in Banking Sector, International Conference on Business Innovation, Sun Arts and Science College, Tiruvannamalai, 6& 7th October 2014.
- Transformation in Industry in an Era of Digitalization: Challenges and Opportunities, Guru Nanak college , 28th Sep 2019.
| Name of the Journal | Title of the Article | ISSN No. Vol& pg.no. | MM & YYYY | IF | Refereed /non-refereed |
| International Journal of Business and Administration Research Review | FACTORS MOTIVATING TO FORWARD VIRAL MARKETING MESSAGES- A STUDY WITH REFERENCE TO CHENNAI CITY | Vol.3, Pp: 119- 124 | Issue.21, Jan-March 2018. | ||
| International Journal of Research & Business Innovation | E-CRM in Banking Sector | ISSN 2321-5615, Vol 5 , pp. 79-82 | Spl Issue,Oct 2014 | 1.53 | |
| Pezzottaite Journals | Viral Marketing and Social media : A relationship study. | ISSN : 2319-9032, Vol 2, pp 570-574 | Dec 6, 2013 | Refereed |
Paper Presentation in Seminars, Conferences, Symposia – International
| Name of the conference | Title of the paper | Date | Venue |
| International Conference on Business Innovation | E- CRM in Banking Sector | 6& 7th October 2014 | Sun Arts and Science College, Tiruvannamalai |
| International Conference on Social Media: Driving changes in Business and Society- ICSM’ 2013 | Viral Marketing and Social Media- A relational Study. | 19&20th December 2013 | Karpaga Vinayaga College of Engineering & Technology |
| International Conference on Recent Trends in Commerce and Business Management | Marketing Ethics in Fast Moving Consumer Goods Organisation. | 26th July 2013 | AVS college of Arts and Science |
Seminars, Conferences, Symposia Workshops etc. Attended —- National Level
| Name of the conference | Title of the paper | Date | Venue |
| Modern Trends and Development Strategies in Business | Viral Marketing through online and the offline media | Jan 2014 | Dhanraj Baid Jain college |
| National Conference on Physical & Mental Health for working Professionals: An Holistic Approach | Food Adulteration of fast moving consumer goods and impact on health | April 2013 | Crescent Business School |
Department : B.COM (Banking & Insurance Management)
Qualification : M.A (CS), M.Com, M.Phil, SET – Head – in-Charge
Subject: Human Resource Management , Banking
Experience current (sdnbvc): 17Years
Academic Background:
- M.Com From Madras University 2003-2005
- M.A (Corporate Secretaryship) from Madras University 1999-2001.
- B.A (Corporate Secretaryship) from Madras University 1996-1999.
- SET – Mother Theresa University February 2016.
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Educational Qualification: M.A (Corporate Secretaryship), M.Phil , M.Com, SET
Academic Background :
- SET from Mother Teresa University – 2016
- M.Com from Madras University – 2005
- MphilCorporate Secretaryship from Alagappa University – 2002
- M.A Corporate Secretaryship from JBAS College – 2001
- B.A Corporate Secretaryship Madras university – 1999
About Faculty:
- ICSI Co-Ordinator.
- Presented Papers In National And International Conference And Seminar. Attended Workshops In Various Colleges.
- Association Vp, Camp Officer, Autonomous Exam Committee(Sdnbvc).
- Question Paper Setter For Mop, Guru Nanak , Vivekananda College And Dg Vaishnav College, Question Paper Scrutiny Member Of Gurunanak College.
| ACDYR | Date | Title of the Paper | Name of Conference | Venue | ISBN Number |
| 2013-2014 | 18-Jan – 2013 | Implications Of Stress On Quality Work Life – An Study | National Seminar On “Dynamics Of Modern Business – Strategies & Tools For Enhancement” | JBAS College for Women, Chennai | 978-81-975376-1-0 |
| 2012-2013 | 23-Jan – 2012 | Work Life Balance | National Conference | Crescent College | |
| 2012-2013 | 12-Sep – 2012 | Viral Marketing | Competitive Business Strategies for Sustainable Development | Hindustan College of Arts and Science | 978-93-81208-11-3 |
| 2011-2012 | 15-Sep – 2011 | Saral TDS | International conference on sustainable innovations in global business scenario | Madras Christian College(Autonomous), Tambaram, Ch-59. | 978-93-81006-15-3 |
| 2011-2012 | 9-Feb – 2012 | FDI in Health Care Sector | FDI In India- Issues and Challenges | The New College, Chennai | 81-88023-11-6 |
Department of B.Com. Honours
Qualification: M.Com.,M.Phil., M.B.A., Ph.D. (NET)
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| Title of the Paper | Name of Conference | Venue | ProceedingsISBN |
| FDI in Indian Retail Marketing – A Boon or Bane 9/2/2012 | FDI IN INDIA- ISSUES AND CHALLENGES | THE NEW COLLEGE, CHENNAI | 81-88023-11-6 |
| THE BENEFICIARIES FROM THE ART OF WORK LIFE BALANCE 28/9/2012 | CORPORATE EXCELLENCE IN THE CHALLENGING GLOBAL SCENARIO | ASAN MEMORIAL COLLEGE OF ARTS AND SCIENCE, CHENNAI | 978-81-925286-0-1 |
| ISSUES AND CHALLENGES IN TALENT MANAGEMENT 13/9/12 | COMPETITIVE BUSINESS STRATEGIES FOR SUSTAINABLE DEVLELOPMENT | HINDUSTAN COLLEGE OF ARTS AND SCIENCE | 978-93-81208-11-3 |
| ISSUES AND CHALLENGES FACED BY THE CORPORATE WOMEN IN INDIA 18/12/2012 | DYNAMICS OF MODEDERN BUSINESS STRATEGIES AND TOOLS FOR ENHANCEMENT | JUSTICE BASHEER AHMED SAYEED COLLEGE FOR WOMEN, CHENNAI | 978-81-925376-1-0 |
| WORK LIFE BALANCE STRATEGIES – A KEY TOOL FOR RETENTION 10/1/2014 | MODERN TRENDS AND DEVELOPMENT STRATEGIES IN BUSINESS | D.B.JAIN COLLEGE, THORAIPAKKAM, CH-97 | 13-978-81-910561-3-6 |
Department of B.COM
Associate Professor and Vice-Principal
Educational Qualification:M.Com.,ICWAI, M.Phil,Ph.D, UGC NET ( COMMERCE)
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Experience (in years) – 18 Years
Research interests/ specialization :Entrepreneurial Development
Papers in referred journals:
*DBJC Journal of Business Research-Factors determining entrepreneurial Traits-A study with reference to Arts and Sciences colleges in Chennai-April-June 2015-ISSN NO-2248-9711
*International Journal of business and administration research review (UBARR)-Women in labour force in India-Jan-March 2018-ISSN NO-2348-0653,EISSN NO-2347-856 X Vol.3,Issue-21
* International Journal of business and management invention(IJBMI)-Impact of digital money transactions on Indian women –EISSN NO-2319-8028,PISSN NO-2319-801 X Vol.8-Issue no:2 IF:4.135(SJIF) Feb 2019
Papers published in international conference proceedings:
*Entrepreneur challenges in Resource management with special reference to Micro Small Medium Scale Enterprises. ISBN NO-978-81-923607-6-8
*Effective Marketing Strategy for Strategic Management. ISBN NO-978-93-81208-11-3
Department: B.Com Information Systems Management
Subject: Computer Science
Experience – Sdnbvc : 12 Years
Educational Qualification: B.Com, MCA, M.Phil (CS), MBA(IT)
Designation : Assistant Professor
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About Faculty:
Work with interest and involvement
“2009-10 Fine arts member,
2010-11-Yoga co-ordinator,
May 2011-Jan 2018-3 years 8 months Additional controller of examinations,
Two times exam committee and valuation camp,
2018-19 EDP convenor,
2019-20 -health co-ordinator”
Designation : Head of the Department
Department: B.Com Corporate Secretaryship
Subject: Commerce
Experience: 4 Years
Educational Qualification: M.Com., SET., PhD.,
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About Faculty:
“2017- YOGA In-Charge
2018- Department Association Vice President “